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SICK PUPPIES’ SUMMER TOUR TO BE POWERED BY SAMSUNG MOBILE
AUSSIE BAND PREPARES TO HIT THE ROAD IN SUPPORT OF TRI-POLAR ALBUM RELEASE JULY 14, WILL INCLUDE SCREENINGS OF ROCK PROPHECIES FILM
Aussie rock sensations Sick Puppies’ upcoming summer tour in support of the July 14 release of their highly anticipated, sophomore Virgin/EMI Music album, Tri-Polar, will be sponsored by Samsung Mobile in a multi-leveled promotion that will include a gala launch party/showcase at the famed Capitol Tower on July 7. Dates for the Sick Puppies… Powered by Samsung Mobile tour dates have been announced and can be found at www.sickpuppies.net. The headlining and co-headlining concerts will include appearances at mid-size theatres and larger summer festivals, starting mid-July and lasting through September.
The July 7 record release/tour launch event, co-sponsored by Samsung along with Makers Mark, and Archie’s Ice Cream (www.archiesicecream.com), will also feature a screening of Rock Prophecies, the film about the band’s good friend, legendary rock photographer Robert M. Knight, who originally took the group under his wing when they came to America, introducing them to the people who helped kick-start their stateside career. Samsung will also sponsor showings of the film along the tour route, promoting their camera phone, under the banner, Samsung Memoir Presents Rock Prophecies. Rock Prophecies will have a theatrical release this fall.
The band’s new single, “You’re Going Down,” which also served as the theme for WWE’s Extreme Rules PPV broadcast last month, is currently Top 20 at both Active and Modern Rock, adding such Active Rock stations as WRIF Detroit, WIYY Baltimore, WCHZ Augusta, KLAQ El Paso and WHXR Portland and Modern Rockers outlets WSUN Tampa and WJRR Orlando. A video for the song has just been completed, while in-stores for week of album release are scheduled for Homers in Omaha (7/14) and Best Buy in Houston (7/18), with a date in Tulsa to be announced.
Sick Puppies are also currently featured on Joost.com’s “Countdown to Release” feature with a series of webisodes that document the making of the album at www.joost.com.
Samsung’s sponsorship of the tour will include several Sick Puppies’ acoustic performances on site at T Mobile locations, a national radio promotion, as well as flat-screen and camera phone giveaways in designated markets as part of a “Roadie for a Day” promotion, with winners getting a chance to experience a day with the band, including tickets to the show in their city.
Sick Puppies will also offer thrice-weekly text and photo blogs shot with their Samsung Memoir camera phones at www.rockprophecies.com and www.SickPuppies.net/SamsungMemoirMoments. In addition, Samsung will include insert cards in the first 60,000 units of the new album.
Sick Puppies relocated to Los Angeles four years ago, taking the world by storm with their song, “All The Same,” used for a video shot in a Sydney shopping mall featuring their friend Juan Mann, who held up a hand-written placard offering “Free Hugs,” a clip seen by more than 10 million viewers on YouTube alone, spurring six-figure sales of their Virgin/EMI Music major label debut, Dressed Up As Life.